Marketing Your Next Book

When it comes to developing a marketing plan for your book its best to start the process early. This is because whether you know it or not the decisions you make at the start of the writing process will affect the sales results of your book.
When you write a book, regardless of the format, you are taking a leap of faith that there is an audience out there with a high level of interest in your book’s subject. You can however greatly increase the chance that your book will be noticed by this audience with some planning.

 

Digital vs Press Printing – What you need to know

When it comes time to print your book, one of the most important decisions you will need to make is whether to print digitally or to use press printing. Digital book printing is a fairly recent phenomenon and only began in earnest in the early 90’s. Press printing has been around for hundreds of years and it is likely that the majority of the books you have read in your lifetime have been produced using this tried-and-true process.